How to Learn SEO Fast: 4Ps the Best way to learn in 2022 (just one day)

There is now the best way to learn SEO in just a day.

The fast, easy & effective way to learn today.

This is the step-by-step SEO learning plan & future learning roadmap for all beginners in 2022.

How to Learn SEO Fast: 4Ps the Best way to learn in 2022 (just one day)

How to learn SEO Fast, Effective & Super Easy as beginners

We give you the 2022 roadmap on how to learn SEO fast & easy in this guide.

We discovered and created 4Ps as the four important milestones which will help you to learn search engine optimization quickly, effectively and easily.

This is how you will learn how to optimize websites for search engines with the 4Ps in this guide.

This is what our learn SEO 4Ps Infographic is all about.

This is how to learn SEO with 4Ps with this ultimate & unique guide 2022 from Purpalyn.

This is how you learn effectively, practically and step by step.

Here is the infographic to visually understand what all we discussed about learning SEO.

Best way to Learn SEO 4Ps Infographic

Best way to Learn SEO 4Ps Infographic 2022

Learn SEO with 4Ps Infographic explained

What is SEO

Define SEO: How to understand what is SEO in easy words for beginners

The practice that sets the optimization ball rolling to build presence and visibility to get ranking and traffic on search engines assisted by relevance and authority.

SEO stands for search engine optimization. It is the practice, the technique to optimize websites for search engines to rank for searches so as to get clicks or traffic from there.

It is a step-by-step process which covers these five major steps.

  • Technical Optimization
  • Keyword Research
  • On Page SEO Optimization
  • Content Optimization
  • Off Page SEO Optimization

We do these 5 steps when we optimize websites for search engines.

This sets the optimization ball rolling.

There are four step-by-step objectives why we optimize websites for search engine.

These four step goals are

  • Build search engine presence
  • Improve website visibility in searches
  • Get website rank for its keywords
  • Get organic traffic from search engines

There are two important factors that assist, support and boost our goals.

These are relevancy and authority.

With the help of content and on page optimization we make our web pages relevant for the search queries or the keywords.

Then we build authority of our website and its pages with the help of off page SEO optimization.

This is what SEO is in a nutshell which beginners need to learn.

What is the best way to understand and learn SEO

You need to properly understand and learn all that we listed above in SEO.

Here are the 4Ps to guide you how to learn SEO fast, effectively and properly in 2022.

Purpose, Perspective, Practical and Path.

Understand what these 4Ps are and how they help you learn search engine optimization.

Purpose

Build your purpose, reasons & goals to learn SEO. Having a goal always help get the most out of it and you learn better.

Perspective

Clearing out your doubts so that your learning is smooth and faster. It is always better & advisable to start with a clear mind. Clearing out doubts helps move ahead with focus and makes learning fast.

Practical

Learning practically is easy, fast & effective, always. When you learn practically then you can quickly understand it. It also helps you apply it more easily. This is especially true in SEO or even other digital marketing channels.

Path

Your SEO learning path is your roadmap and guide to help you go the right way and take the right steps. You can learn SEO much faster, better & complete when you know what to learn and how to learn or go about it.

A roadmap with practical tips on what you can face and what things can help guides you on the right path. Again it makes learning faster and smoother.

How you learn SEO with these 4Ps and what exactly you will learn

This is how you learn SEO with 4Ps. This is how you learn it fast, effective, easy & complete. Understand more about SEO and also get the answers you need.

This is all what you learn in SEO with 4Ps in this ultiamte guide 2022.

  • Purpose
    • Why Learn SEO
    • Know it’s Worth
  • Perspective
    • Learn on your own
    • How long to learn
    • How hard to learn
  • Practical
    • Learn SEO step by step story with examples
  • Path
    • Tips
    • Roadmap with Formula

Learn SEO P1: Purpose

Why Learn SEO

First thing to ask is why should I learn SEO? This creates your purpose for learning.

There are two basic & important reasons why you should learn to optimize website for search engines.

The career scope is very good.

It is easy to learn.

The second reason we cover later.

Let us evaluate learning SEO for career here.

Search engine optimization is a very in demand skill and therefore it makes a good career choice for beginners and learners.

It is an important technique, channel of digital marketing.

But it is also a complete practice in itself which businesses and websites are looking for.

So when you start learning this technique of targeting search engines you open two career options for yourself.

Learning this skill of optimizing websites for search engines makes a growing career in SEO and it also opens up the opportunity to move on to learning digital marketing.

Learning advanced level SEO often covers and makes it easier to learn other digital marketing techniques like PPC, social media, content writing and marketing, and even email marketing.

Also an SEO professional working in an agency often can interact with these other verticals social media or PPC advertisements.

One important fact is that when you learn SEO properly it becomes much easier to understand and learn PPC. This is because it starts with keyword research, selection and optimization. All this you learn in organic search engine optimization.

Is SEO Worth Learning

Is it worth to learn SEO as a beginner? Yes along with opening good career opportunities learning search engine optimization is very much worth it in 2022.

You need to learn it complete and properly.

SEO is often considered the best digital marketing technique because it can bring tons of online organic traffic to a website from search engines.

Companies look to hire business SEO consultants. This is because they know and they want to generate organic traffic for their websites.

As we said before, it is a very in demand skill and practice in itself.

Companies often rely on SEO for traffic growth. They look for expertise in ranking and traffic building.

This is because search engines provide the best quality of traffic for business websites and blogs and other sites.

This is how SEO works for business websites and their growth.

The traffic which a business can target from search engines is already looking for information or products. They are already in their buying cycle. They have a need and this is why they go to Google and other search engines.

This is a reason why SEO is important for business & their website. It is often the go-to digital marketing channel for many business across the world.

With the help of SEO a website can grow and get traffic in thousands per month.

If SEO is worth for businesses in 2022, then it is very much worth learning for you.

When you can find, target and bring as much of that traffic to a website then as a professional you are absolutely worth your skills.

This is why SEO guys are in demand this is why you need to become a professional in this field.

Learn SEO P2: Perspective

Can I Learn SEO on My Own

Can I learn this skill of optimizing websites for search engines all by myself?

Yes. You can learn all of SEO on your own. You searched on Google and landed on this page. What does that mean? It says that you have already started your journey of learning search engine optimization on your own.

Figuring out how to start learning, finding the right resources, making efforts to understand. All this means learning on your own.

There are many ways to learn by yourself.

  • Researching the Internet to find topics to learn in SEO
  • Finding the resources which can help you start learning
  • Even finding the best online course to help you further or make it faster

All this is learning on your own.

Figuring out things on your own by going through and finding the right resources is learning SEO on your own.

And you have already started to learn SEO on your own in 2022.

How Long it Takes to Learn SEO

How long does it take to learn SEO?

Since you want to become a professional in you want to know how much time you need to invest to get there.

If you look at the general consensus on learning time for this particular skill then it is 3 to 6 months.

If you take up a classroom based training then this is the time it takes to complete the course.

Should it take that long to learn?

Learning this skill does not have to take that much time.

Even if you learn by yourself from the internet, you can learn it faster.

If you spend 2-4 hours of time daily and read through guides and blogs you can learn so much in 7 to 10 days. If that is too optimistic then for sure you can learn it in less than a month’s time.

And there are self-paced online courses. Here you have the resource with you and can spend good time to understand and learn what that course teaches.

In the next section you will understand that it is not that hard to learn it.

It is a very practical field and if you find a practical and detailed learning material whether it is a course or a guide or a tutorial, you can learn in days and very fast.

The real time SEO takes is in practicing it.

It is learning SEO by practice which takes few months of your time, and that makes you a professional and this is how you become an expert.

Is SEO Hard to Learn

Beginners are often worried about how difficult it is to learn SEO.

It is not actually.

If you compare SEO or even digital marketing with other popular skills beginners are learning in 2022 then, it is not hard to learn.

In fact learning this skill is much easier.

It is about how well you understand, and how well the resource helps you in learning.

You can easily learn all the techniques we use in this professional field theoretically. And it becomes even easier if you learn it practically.

For example you can, not just learn complete search engine optimization, but also the steps and strategies which help in making a website rank practically and very easily with this DIY SEO course in proven strategies from Kshitij Thakur.

All this is taught in an easy to understand language and in a very practical and step by step way.

Let me analyse learning of basic SEO techniques here in terms of easiness and time.

These are the 4 basic techniques which you need to learn in search engine optimization.

These are also the steps of how you do SEO.

Technical SEO

This is the process to make our websites accessible to Google search engine and therefore accessible to people searching there.

You can learn all the steps and techniques by theory and better as you start practicing.

Keyword Research

What you need to learn here is what keywords are, why we use these and how to find. Keywords for example are what people search on Google and therefore we use these on our websites to target those users.

There are easy ways to learn and do keyword research as a beginner.

On Page SEO

It is a set of techniques which advise you how and where to use your important keywords and key phrases.

There are specific tags where we use keywords. And we also use these in the content. So we write or modify the content to best fit our keywords in a natural way.

Off Page SEO

This is where we start marketing our website in ways that search engines recommend and how professionals practice it.

Link Building is one major part of off page activities. Using social media and getting your presence also becomes a part of this.

Few of the techniques we use in off page are creating your business profile on other websites, listing your website on major business listing sites and Google My Business, writing articles or posts at different websites to make people aware of our business website.

This is a way to market your website with content, and comes under content marketing, very much used in off page SEO.

Learn SEO P3: Practical

How to Learn SEO Practically in 2022

How to Learn SEO in 2022

Learn SEO as it Works Practically: This is Fast & Effective

Learning SEO fast & effectively needs you to have a better understanding of it. You need to learn what it is and how it works.

SEO is one important digital marketing technique.

And it works like that.

Doing or learning SEO means learning to market your website on Google properly. It is all about improving visibility on search engines. That is what marketing does.

And then comes that part where you learn how to do marketing of your website on Google.

SEO is a process.

It is a unique of improving search visibility on your web pages one by one. And there is the step by step process to do that.

You need to learn it step-by-step and we tell how.

Learn SEO Step by Step Story with Examples

This is how you should learn SEO as a step-by-step story in 2022.

This is the way in which you not only learn the techniques and what we do in it. You also learn the order of doing each technique and the order in which SEO works.

Businesses always need marketing

Every business needs marketing and there is nothing new about it.

Marketing is and always has been a set of activities that aim to take your business and/or its products and services in front of the right people.

And this is the way that every business or company sells their products and services.

It is the activity that we do with the purpose of

Marketing now is digital

Now we are in 2022. Among many other positive and negative things, the strongest of trend or push for past few years is going digital.

We are into the digital world now.

And so for many years now marketing is online.

We are now doing digital marketing.

Digital Marketing has many channels

What is digital marketing?

Marketing since ages has always used some mediums or platforms.

Digital marketing means doing marketing using online channels or platforms.

And so, online marketing is not one technique or channel or platform.

It is a set of channels and techniques.

SEO is Digital Marketing

And this is where and how SEO comes.

SEO is one important Digital Marketing technique.

Doing SEO means doing digital marketing for a business and website in a particular way.

How does SEO work? SEO is targeted & based on search engines

Why we do SEO?

The full form of SEO is search engine optimization. This is also its definition and meaning.

We do SEO for websites. You need to have a website.

What we do is optimize a website for search engines. This is what SEO does.

It is a process and not just a single step. You will learn about it and the steps involved in it here step-by-step.

But you may ask, why we do SEO? Why companies or websites need it for? What it brings or gives us?

Let us start learning SEO with this basic understanding so that you learn it better.

Google offers search

Google is the platform where people search for many things from information to products to reviews and opinions.

Google has become the largest search engine where you can find almost everything.

So, people search. There are billions of searches on Google everyday.

This is the demand at this platform.

And so every company or blog can benefit

The goal of this largest search engine is to present the best of information or content or the results to all the searchers.

And so Google has crafted hundreds of parameters to evaluate each content that it has

Search is done using queries

All the searches are made when we type in some words for the information we want to find.

Searches in Google and other search engines are made using queries. Whatever you search there becomes a query.

The results which Google presents are always the answer to these respective queries.

You need to target these queries

So, when we do SEO for any website, all that we are doing is target these queries.

When we target these queries, we actually target the set of users who use such queries.

This is how we are able to find, target, reach and connect with our set of relevant audience, by targeting queries which are related to what content or information our website has or offers.

How to Learn SEO steps in a practical way, how they actually work

To target these queries your website needs to be on Google

How do you target search queries on Google? The only way to target these queries is when your website appears as one of the results.

There is the complete SEO step-by-step process for that.

But what is the first and the most important step in that?

You need to have your website on Google search.

What this means?

Google should know that you have a website.

Google should include your website in its database. Yes it has a database of millions of websites and billions of web pages.

The search results you see or the websites you see in the search results come from the database only.

What you need to do for this?

You need to submit it to Google

The first step of doing SEO is submitting your website to Google.

When you do SEO for a new website then how do you tell the search engines that hey please look at my site, I want to rank it.

The best way of doing this which is also recommended by Google and SEO experts too is to submit your sitemap.

A sitemap is an XML file which lists all your web pages.

When you submit your sitemap then with it you can submit all your pages at once to Google and other search engines.

What happens then?

Google reads your web pages

Once you submit your sitemap to Google then it will read your pages.

After it reads your pages then it categorizes your pages as relevant for different topics.

This way search engines know about your pages and cover these in their databases.

There is a process to include web pages in database

Google follows a systematic process to add or include new web pages and websites in its database.

What is this process and how it works?

Crawling and indexing.

Google has crawlers or spiders which crawl or read new web pages and also re-visit the already indexed ones.

There are steps or stages to getting web pages indexed.

This can be the typical process of indexing:

First it is discovered by Google

Then it is crawled

After this and within due time it is indexed

Learn SEO Techniques step by step: This is how to do optimization

Here starts the core learning of SEO. These are the techniques which we learn and do.

I cover these techniques step by step and in the order in which I prefer to do SEO for a website.

Technical SEO Optimization is where we start in SEO [What you need for this]

We start search optimization process with Technical SEO. The steps of technical optimization helps us to get our websites properly indexed in the Google search database.

What you will need to start here are two Google accounts.

Google Search Console or GSC and Google Analytics (GA).

Remember this. For every websites you need to create these two accounts.

You will be needing and using these two accounts as long as you do SEO for that website.

This is how you start.

You open GSC and then add your website.

Then with the help of GA account you add the tracking code to all the pages of your website.

After this you submit your sitemap in GSC so that Google knows all your pages.

All the data and tracking of your pages in GSC is done through that tracking code in every page.

For proper indexing of your website and pages you need to do few more things. These are also part of technical SEO optimization of your website.

Here they are.

Your website needs to be mobile friendly

We already know there is a growing trend of using Mobiles while surfing the internet. Day by day more and more searches are made on Mobiles.

Google also considers how good your website looks on a mobile device.

In fact Google has in recent past made mobile indexing as a priority.

This means that it indexes your website for mobiles first.

This is mobile first indexing.

If your website is not mobile friendly, it will have issues in getting indexed.

In fact, Google has two types of crawlers.

One type is smartphone crawler.

The other type is desktop crawler.

What this means is your website is indexed for smartphones or mobile based searches and for desktop based searches.

Your website also needs to be fast loading

The other thing which you need for proper search engine presence and indexing too is to have a fast loading site and pages.

If your website is too slow then search console will show all the slow loading pages with errors under its Experience Tab.

This Experience Tab mainly evaluates the user experience or UX by analysing performance of pages on key parameters of Core Web Vitals.

These errors can decrease your traffic and affect your rankings in the long run.

Now, when your website is all set for search engines and is indexed then we go forward to next stage of how to target search engine queries.

This was the basic of technical SEO.

Why we do this as step first is that it takes time for a new website to get submitted and start getting tracked by search engines.

And while Google does this you can utilize the waiting time to start with the next step, which is Keyword Research and further SEO planning.

You will need keywords

We said that Google categorizes websites and web pages in its database as part of indexing.

The pages are categorized for different types of searches or queries.

How will Google know or figure out the categories under which it should keep your websites? What categories or topics or queries are more relevant for your pages?

As and when the crawlers of Google notice certain important words in the content of a web page and thereby understands what all the content is talking about it indexes that page and its content for all those words.

These words are the keywords.

We need to use these keywords in our content to tell Google what are we talking about. For example, is your page about a product or service or an information blog. Then what product, service is it about or what topic your blog is about.

Keyword Research is how you find your keywords

In order to tell search engines what are we really talking about we need to find keywords at the very start of search engine optimization for a website.

This process of finding keywords is called keyword research.

Keyword Research is the step to put your SEO in the right direction

Keyword Research is very important in SEO.

This is the step, the technique and the stage where you do planning as well as execution of how and where your SEO is going to go.

It is like finding or creating your own direction and path so that you do not get lost in the jungle.

Keyword Research is the technique and the complete process which tells each website who their audience are on Google, how they can target and reach them.

How to do keyword research

Keyword Research is the platform from where you start your SEO for a website.

Keyword Research means researching your keywords. This is the step, technique and the process where find keywords for your website.

The goal is to find the keywords which you want to target on your website and its pages.

What are SEO keywords?

Your keywords are those words or phrases or terms which represent your content and your page. These are those important words that define the content that you write on your page.

Keywords are also the words or terms which people use when they search on Google and other search engines.

So, when it comes to learning SEO your keywords become very important.

Because it is these words that people will use to find your website. And it is these words that you want to target and rank for, so that people searching you on Google can find your website.

Check out this resource.

How do you learn to find your keywords?

As people use these words to find your website.

This means that these words represent what your website is about, what it offers or says or talks about. What all your website has can be summed up by those keywords.

So, finding your keywords starts with knowing what your website or business offers.

What you need to do to find your keywords is to find and think of different words and different combination of words which can properly represent your website and its web pages.

The best keywords that look more relevant and appropriate for your page and are also searched by people become your targeted keywords.

Check out this resource.

Your keywords should target audience relevant to your business

Can an E-Commerce business SEO target local store based keywords? Or worse target products which it is not selling at all?

How would you find an ecommerce website selling online

Your keywords need to be relevant to your business.

The keywords you need to find and select should match the type of your business, the products and services you offer.

And when you want to expand to the related topics or keywords then also these should be relevant.

You need to tell Google which keywords you are targeting

Now you have your list of keywords for each page. You know which topic your pages would be and which are the keywords that each of that page will be targeting.

But, how do you make sure that the content of each page points correctly and in the best way to that keyword? How do you properly target your keywords for each page? And how do you make sure that the right keyword or keywords are indexed for each page and how to make sure that you are setting them up rightly for rankings?

On Page SEO Optimization is how you structure and tell what you

In life and in SEO it is not what you have or what you can find, research or create. It is how you use it properly.

And On Page SEO is just that set of techniques to optimize the entire web page for search engines and its users, with keywords and content.

In life and in you may have all the tools, knowledge and even experience. But if you don’t know how to use these in the right way and at the right time and place then

On Page SEO is like dressing up properly for an occasion. Right keywords and content at the right places is what OnPage optimization does.

Yes, you need to use your keywords on every page. But using your keywords just anywhere will not bring the result.

Imagine reading newspaper article which has no headlines.

This is why there are specific places which tell a reader what the content is about.

When you do SEO the same logic applies.

Therefore we have on page SEO which covers how to optimize & use your keywords. Here you learn how to use keywords properly on a web page, at the right places which matter more and in content.

How to learn On Page SEO

What is On Page SEO? Why we do it and why it matters and why it is important?

After keyword research the second step is on page SEO optimization.

Onpage SEO is page level optimization. It is optimizing a page to improve its visibility on search engines and for search terms and to make it rank better on search engines.

What are the search terms which we want to improve page visibility on Google? We want to improve page visibility for the keywords or key terms or phrases which we have selected in keyword research step.

So that means it is these terms or keywords which we want to optimize our page for.

Therefore, on page SEO optimization is about using our selected keywords wisely throughout the page and at the right places.

This is what On Page SEO is.

And when you start to learn it then you learn all the techniques which help you use your keywords at different places.

Learning on page optimization means learning where and how best to use different types of keywords.

On Page SEO is a set of techniques

On page optimization or on page SEO is that part where you use all your targeted keywords at the right places. This also means improving your content to better fit and represent your keywords.

With on page optimization and by using keywords at places where they should be you tell Google and other search engines what your content is talking about. The techniques tell Google which keywords you are focusing on, targeting and talking about. And so the search engines index these keywords and thereby with your further SEO efforts those keywords start to improve their rankings.

On page actions and activities help in establishing the relevance of a keyword on a web page and improve its ranking on search engine pages so that it is visible to more and more of our targeted audience and also gets more clicks and visits by them.

Check out this resource.

The better you optimize better you help your keywords rank

There are few important places where you can and should use your keywords. The reason for this is that this gives your user a very idea about what the page is about. They can instantly and easily understand what they should expect to read or find on the page.

These are the Title, the URL and the H1 (this is the main header tag on a page).

How do you use your keywords in these three places? By looking at the purposes each of these serve.

URL is the name of the page. The name has to be relevant.

Title is what tells searchers what the page is going to talk about and what all it is about. It introduces a searcher to the topic.

H1 is the main heading of your page. It is like a second Title but it is on the main page and in the content.

Looking at the three purposes you should use your keywords accordingly.

Apart from the three important places there other places too where you can use your keywords. Keywords are also used in content (avoiding over use or stuffing of any keyword).

There are many other factors and techniques which on page SEO covers and can be used to improve the content, user experience and especially to help the targeted keywords rank.

We talked about H1 and that you need to use your keyword in this primary header tag. However there are five more header tags which can be used on the page and are can be optimized as part of on page SEO.

You can (or should) use H1 only once on any page and in the content.

So, if you want to tell Google that you are focusing on few keywords then what do you do?

You make use of these other five header tags which are H2, H3, H4, H5 and H6.

H2 is the one that is used most by SEOs and can be used few times in the page.

After this there are images and other media files which we use in the content. These are also optimized for each page. There are two ways of optimization of images and media files here. And these two optimization types help improve user experience and help in keywords targeting and ranking.

Optimize the image itself

Optimize the how you use images in content

You cannot just stuff your keywords everywhere

Keyword stuffing or keyword spamming is when you try to repeat your keywords as many times as you want.

Example to practically understand what is Keyword spamming or stuffing

For example, read this paragraph or line.

This page is about SEO, and here we provide SEO services. Our services are about SEO only and we sell SEO services for your website. We do SEO to make your website rank and we are the best in SEO and provide the best SEO services in India.

This is a 48 word paragraph where SEO is used 7 times.

Now there is a term which is an optimization evaluation and also one of the SEO factors.

That term is keyword density. With this a search engine tries to identify keyword spamming and tries to avoid content which is not natural or user friendly.

Although, the relevance of this in 2022 is debatable, however, it is a clear sign of a content that is not natural or of good quality.

There is an agreed evaluation mark to density. Experts agree upon a 1% going up to anywhere between 3% or a maximum of 5%. What this means that in a content with 100 words the exact keyword should be used 1 to 5 times.

In our example, that percentage is close to 15%. Way to high. And you can also notice by reading it that it does not sound very friendly or of good quality.

So, avoid keyword stuffing, if not for the search engines or ranking, at least for your users.

Images also rank on Google and should be optimized

Optimizing the image means to use properly sized image and other media files like videos. The size of an image matters. Too large or too small images do not give best user experience and are not good in terms of designing. Too large images also impact the speed of the overall website which is not good for its SEO.

Optimizing the use of images in content is another thing. When an image is used in content then search engines do not read and understand the images. Users can see the images but you need to make Google understand the use of that image in any particular section of content.

For this the HTML codes used for images have an option of describing briefly what the image is about. This is used in the tag called as alt tag. It is a short form of alternate text tag.

We can use a short sentence about the image in this tag. This tells Google and other search engines that this image talks about and is related to this topic or subject.

It is also advised to use your keywords within these tags for each particular image. The alt tag is another part of on page SEO optimization or image optimization.

You need to write content

You need to create or learn to create content for a website. It could be blogs or content about companies and products. You can start with your website for practice.

Start writing content focusing on your keywords. Take one keyword at a time and write blog or pages on that.

Content plays a very important role in ranking. Its importance in search visibility and rankings has been increasing continuously.

If you can develop a practice and skill of writing user friendly and keyword specific content then it will help in your search engine optimization a great deal. Write content in natural language without over focusing on your keywords. Your language needs to be simple eight grade English.

Your pages need to be submitted again

I know you have submitted your sitemap and your pages are showing on Google.

Do you know you can use this simple way to find which pages are indexed on Google?

Just search on Google for your website this way.

site:yourfulldomainname

For example, if I had to find indexed pages of Purpalyn and how they look at Google then I would search for:

site:purpalyndigital.com

Coming back.

Once you have written content for a page, optimized it with keywords and with on page techniques and are ready to target your selected keywords then you need to submit your URL to Google.

Go to search console. Paste your page URL in the bar on the top saying Inspect any URL, and press enter.

There you will see a button asking for Request Indexing.

Now you need to power up your website

Now you are all set for targeting your selecting keywords on search engines. Google also knows about your pages and your targeted keywords.

Are you done then?

Will your website start ranking on Google?

No.

You need to power up your website.

Off Page SEO and Link Building is the step to build website authority, trust, relevance, reach and popularity

Whatever you have or have created or built, you need to take it people.

You need to build authority and power of your website so that your keywords start getting search impressions on Google and then with time improve their rankings.

Off Page SEO and Link Building is a set of techniques and activities which you do to make people know that you have this website and you want it to reach many more people and searchers.

Link Building is a part of Off Page SEO . It is one of the offpage techniques which is perhaps the most important one.

What we do in Off Page SEO and specifically in Link Building is like marketing. All the activities are done away from our website.

The aim is to make people know your website, make people and other websites connect to you. This way you help as many people on the internet know about your site and visit it.

And when you aim to get a mention of your website and more preferably get a link back from another website to your website then it comes under Link Building.

Every backlink you create gives your website that power.

Once you have

You need to now start this very important step and technique of SEO.

To learn search engine optimization complete and as a professional you need to learn few more things.

These are what most people call as Advanced SEO.

And these are types of SEO, techniques, concepts, insights and better way of doing SEO when you begin your career and start doing website SEO.

Track your performance

Once you start doing these and give few months to your site, you will see your website and its pages ranking for many keywords. These would include your targeted keywords, but will also have some new keywords which would be the variations of your targeted keywords, synonyms and few more related ones.

Use GA and GSC accounts to track new backlinks you are getting, keywords and queries for which you are gaining search impressions and rankings.

User Experience (UX) in SEO

UX or what is called as user experience is increasingly gaining importance in how we do SEO. This is exactly how you should learn SEO in 2022 too.

There are many factors which signal towards UX and factors that actually define and serve as UX metrics.

So, Content is important. And how you present your content is also very important.

Content is King.

What are the factors to know to learn how to measure user experience in SEO?

User Experience actually starts after you achieve rankings. It is only after you start getting clicks and organic visits.

Here are few factors or metrics you should know about.

CTR (Click through Rate)

So the first thing to check is CTR. This is Click through Rate. It tells you how many of the searchers actually clicked on your page from the SERP (search engine ranking page).

Your page as per your ranking positions gets search impressions. Out of those number of impressions how many searchers clicked on your page is your CTR in percentage terms.

Bounce Rate

When you are getting Google clicks & organic traffic then how many of your visitors either found your content useful or not at all and went away.

Your bounce rate can give you that idea.

Bounce rate is a percentage figure for your overall website and its pages that tells you how many of your visitors went away after landing on any of your page. This means they did not took any action like clicking on any other page (through internal linking), etc.

Do you know that UX actually starts with your website designing & development?

SEO experts have been telling us for many years to have a simple yet effective website design and layout, yet not many listen. Phew!!

We mentioned having a Mobile Friendly website before and the need to make our pages load faster.

This is one important part of providing a better experience to our users.

Learn to use SEO Tools

SEO Tools play important role. The first and few of the most important tools are Google Search Console (GSC) and Google Analytics (GA) tools.

Then there are many free, fermium and paid tools. These SEO tools make your day to day tasks easier. They also help in specific tasks from keyword research to optimization, content & linkbuilding and even for social media.

But yes, you do not always need these tools. And GSC and GA tools can give you lot many metrics and parameters and data points to track and monitor your SEO progress.

Learn how to Rank Keywords faster

When it comes to learning SEO quick then this is one question which everyone asks when they become professional and start doing SEO for websites. How to rank a keyword fast. Ranking faster is a whole approach and it is like re-learning SEO with better understanding & insights.

The another important thing to learn about ranking is know why your keywords are not yet ranking as they should be on Google search how to improve rankings of those keywords.

Learn SEO P4: Path

Tips to help you learn SEO on your own and fast in 2022

Learn SEO in one day

How to learn SEO in one day step by step: Important tips on SEO learning

Step Zero

The zero step which you need to do before starting SEO is prepare your sitemap. Prepare the list of all pages and include it in your sitemap. There are many free sitemap generator tools or sites where you insert your URL and it prepares your sitemap.

Now the process of learning and doing SEO involves and starts from finding appropriate keywords for your website and its web pages. This is the first step. This means finding keywords which your users will use and search for when they want to find what you are providing, your business and its products or the blogs.

Step One

Now the process of learning and doing SEO involves and starts from finding appropriate keywords for your website and its web pages. This is the first step. This means finding keywords which your users will use and search for when they want to find what you are providing, your business and its products or the blogs.

Step Two

Second step is to select most relevant keywords which represent your page and prioritize your keywords as per their importance.

Step Three

Third step is to use those keywords appropriately. This is called on page SEO. The most important keyword is used in the Title and in H1. H1 is called the main header tag. You also need to optimize your URL for your keyword to tell users what the page is about. So you use the main words of your primary keyword in the URL preferably without any support words.

If you have more keywords then you can use other header tags like H2, H3, H4, H5 and H6 to include and use other keywords. You also use your keywords naturally in your content. If you have images then you can use your keywords in the alt tag which you can write in the HTML code for the images.

You also need to avoid keyword stuffing which means to repeat keywords or the same words over and over again. Although search engines are believed to have moved ahead of keyword stuffing still there are algorithms which notice this and you stand to lose ranking or invite penalty or your content simply may not be considered good enough to rank by search engines.

Step Four

Fourth step. Once you have your optimized pages then you need to tell Google about these and about your website.

You need to follow two steps. One is to submit your website and then to submit your sitemap.

Step Five

Fifth step. Now start building links for your website. In the tips on how to learn SEO faster we have included a very easy and faster way on how to start building backlinks for a new website.

Powerful Quick Tips to learn to do SEO Steps fast and easy

Submitting website to Google

When you submit your website then in a way you register it in the database of Google. This is the primary step in doing SEO.

Submitting your sitemap means submitting all your important pages for indexing. Having a sitemap and submitting it fastens the indexing and ranking process. Whenever you add a new page to your website then you also need to update your sitemap and re-submit it.

Quick Advanced tips to find keywords fast & easy

You have your website and you know the business and the products too. Start with your business or what you do.

Type it in Google.

Don’t copy paste, type it actually and slowly. See what happens. For every word you type there are suggestions from Google in the form of a drop down list. And as you keep typing these suggestions also keep changing. Notice these. It tells you a lot about what people are searching in relation to your business.

What I do is type in one or two words and then take a screen shot and save it. Type more words and take & save screen shot again. From this you can make a list of keywords and actually know what people are searching for.

Second, once you have typed in full and pressed enter, look at the results. These are websites that are already ranking. Look at the type of websites. They are your competitors or blogs or general topic sites. Look at their Titles, URLs and meta descriptions. This will give you idea about the exact keywords which are popular, used and ranking.

Also look at the end of the page. Here are keywords related to what you just searched. Note these too.

This way you can easily build your keywords list and do keyword research.

Advanced & Easy On Page SEO Techniques

The best onpage technique or step is to use your keywords properly in the Title and H1 tags. Also main words in the URL will additionally boost your page rankings.

Here are few easy & super effective & fast Onpage SEO optimization tips

  • Select your main keyword
  • Make a list of related & sub topic keywords
  • URL is your permanent keyword placement technique
  • Remember changing URL means changing the page and loosing SEO value: Ideally it should not (and cannot) be changed
  • Use main words of your primary keyword in URL
  • Use your full keyword in Title
  • You can also use a related keyword or important words from it in Title
  • Make a small user focused sentence out of your main keyword and use it in H1 (remember how we were asked in school to create a sentence for a new word we learned)
  • Use related keywords in content
  • Use your sub topic keywords as H2 or H3 and in alt tags for images

Easy Fast to SEO Link Building

There is an easy way to know how to start building links to your website. You have the names of your competitors or competing websites. Take these websites one by one. Go to Google and type in and search for the domain name i.e. mysite.com.

The results will give you websites or places where your competitor is listed. This means you get a list of different types of websites from where your competitors are getting backlinks. Go through each link sites, make your list, and start building backlinks.

Two important evergreen tips to learn SEO Fast

When beginners look to learn SEO faster then it is not just the theoretical learning or knowledge. They need to do things quickly yet effectively so that they learn properly but in less time.

These three important ways which are also strategies for effective & faster learning will help every beginner in SEO.

Make SEO learning friends

Learning alone can take more time. So when you learning search engine optimization then you can find & make one or two friends who have similar interests and are also learning it online.

You can discuss many aspects and techniques of SEO while learning which will help you get more clarity and finally help you learn it faster.

Get help from SEO learning communities

We always get stuck at various levels while learning search engine optimization, we all go through that and it is nothing new and not any obstacle.

But when you want to learn search engine optimization fast then you need to get the answers fast too.

Online communities like Quora, Facebook/Linkedin Groups can help you a lot as you can ask your questions there and get many answers.

Use this 15 step Formula as your guidepost to learn SEO full by Practice fast

When you start practicing search engine optimization you do not know what to expect or how things work. This 15 step Formula will serve as your guidepost to guide you on the rigth path as a beacon light in the dark sea.

  • Understand the basics
  • Learn the fundamentals
  • Bring each technique to practice & perfection
  • Know that there are different ways to do each step (this you learn as you practice)
  • Each step & technique is important
  • Learn to wait, give it time & be patient
  • Discuss your learning & progress
  • Ask questions, find your gaps, find answers online or with friends
  • Think over the answers & suggestions
  • Implement, Improve & learn more
  • Know that each step, technique, implementation & improvements take time to bring results
  • Quality always matter more over quantity
  • Things improve over time
  • Practice without further learning & improvement is of very less value
  • Every expert was a beginner but they focused, thought more & deeply and aimed & strived for more

Learn the effective way to do SEO in 2022

To learn SEO in 2022 should truly mean to achieve following two goals using all the SEO fundamentals, concepts, techniques, tools, etc.

  1. SEO Goal 1: Aim to focus on and best serve your audience
  2. SEO Goal 2: Build website Authority and relevance

There is a very simple and straight forward way to achieve these two goals when you learn to do SEO in 2022 & beyond.

Achieving Learning SEO Goal number 1 will automatically help you achieve the second goal.

This is how it works.

When you aim to serve and satisfy your audience then you actually look beyond ranking. You look at giving your audience a good experience & satisfaction. For this you look at really add value with your website and its web pages and content.

This will drive you to do best SEO through these steps.

Look at keywords to connect with right audience

You want to find keywords which will help you really connect with your audience. You are not just looking for rankings, but to connect with searchers via rankings.

You look at who really is your audience. You look at what this audience of yours is looking for. This makes you look at what all they search for within a topic or niche. This also means looking at their various needs or pain points and various types of searches they make and their meanings.

You segregate your audience with the help of the terms and searches they use. This builds your keywords. This also guides you on the type of content you should write for each of the keywords. This is the content that will actually satisfy your searchers based on the type, nature and meaning of the keyword or term they are searching for.

Full on page SEO optimization

When you write content for your users and have selected the keywords that help you connect that content with the right users then you will look at every small details and take every step to better optimize the page and its factors.

This is because it will serve two purposes.

  1. Help you rank keywords better and so connect with your audience that sooner
  2. Improve the reading experience and therefore the user experience

Follow all the technical SEO techniques and steps

Technical SEO is driven by the all-around fast technological developments and the need to give searchers faster, easy, smooth access to content and provide even better experience.

To learn SEO properly you should know that technical SEO is that important task or step in SEO without which all your best efforts may fall apart.

If your pages are not indexed you cannot rank

If your pages cannot be crawled for some error then they do not get indexed and therefore ranked

If your pages are too slow to load then your users will go away without reading

Therefore, to make your value adding content reach properly to your audience and remain indexed and properly databased then you will take all necessary technical steps, remove all technical errors or hurdles and follow all technical SEO techniques.

Value and build proper links

Building links is not just gathering enough backlinks to rank. Each backlink adds value to your content. Backlinks even make you reach your audience through other platforms. Your links also bring you referral traffic.

Backlinks help in building authority and trust.

When you value your users and your content then you value each link you get or want to get.

The best types of backlinks are those which are from relevant niche, industry or topic, are added or provided to add value to the content and the users of that page that is linking to your page, and is a vote of trust or confidence to your content.

Learn dynamics, scope and types of search

Search and search engines have evolved and have become very dynamic. Even the search results have become more detailed and dynamic too. When you search for anything or any term then the search results you get includes websites, blogs, videos, images, and even stories and questions.

The SERP first page for any term may cover many of these or all of these.

You can even search for images and videos separately.

Search and its results are now limited to text content or web pages.

Google is one search platform. It is the biggest search engine or search platform. When we talk about search engines we often name Google, Bing, Yahoo, etc.

But the second biggest search platform after Google is Youtube.

You can search for videos on Youtube. Even in Google search you can see youtube videos featuring among the SERP positions.

There are search platforms for images too. Google image search is one such inbuilt image search platform. Apart from that you can search for images on social media sites like Pinterest.

Continue your Learning

Now you need to learn the techniques practically, which is the most effective and fast way.

Here is our perfect practical tutorial on how to learn SEO practically.

This Tutorial has lessons and exercises to help you learn SEO really fast and effective.

Wishing you all the very best of learning and career